Holley Performance Brands Expands Automotive Chemicals Portfolio with New Premium High-Performance Solutions
Holley Performance Brands (
NYSE: HLLY), a leader in automotive aftermarket performance solutions, today announced an expansion of its automotive chemicals portfolio with three new cutting-edge products: NOS Octane Booster, Holley Carburetor Cleaner and Baer Spray Brake Cleaner. The new product lineup will deliver premium, high-performance solutions for automotive enthusiasts and racers seeking improved power output, superior cleaning and enhanced system efficiency. The announcement follows the news of Holley’s new agreement to be the exclusive developer and distributor of Cataclean products in North America, including its renowned fuel and exhaust system cleaner.
Holley Reports Fourth Quarter and Full Year 2024 Results; Transformative Year Begins to Ignite Growth Across Key Business Areas
Holley Performance Brands (
NYSE: HLLY), a leader in automotive aftermarket performance solutions, today announced financial results for its fourth quarter and full year ended December 31, 2024.
Holley Performance Brands Grows Global Footprint with Mexico Expansion
Holley Performance Brands (
NYSE: HLLY), a leader in automotive aftermarket performance solutions, announced that it is bringing its extensive portfolio of best-in-class products and platform solutions to Mexico. The strategic expansion is in response to strong market demand from a passionate and rapidly growing enthusiast community and furthers Holley’s commitment to international growth for Holley and its iconic brands.
Holley Performance Brands Set to Reach One Million Enthusiasts Across 2025 Event Season
Holley Performance Brands (
NYSE: HLLY), a leader in automotive aftermarket performance solutions, announced the schedule for its highly anticipated 2025 flagship event season. Showcasing the company’s expansive brand and product portfolio, Holley’s experiential marketing events attract enthusiasts from across the nation who want to experience the power and performance of the automotive aftermarket.
Holley Performance Brands to Release Fourth Quarter and Full Year 2024 Results on March 11, 2025
Holley Performance Brands (
NYSE: HLLY), a leader in automotive aftermarket performance solutions, today announced the date for the release of its fourth quarter and full year 2024 financial results.
Holley Performance Brands Launches Modern Truck & Off-Road Performance Packages
Holley Performance Brands (
NYSE: HLLY), a leader in automotive aftermarket performance solutions, announced the launch of its Modern Truck & Off-Road Performance Packages, a first-of-its-kind solution for the aftermarket industry. Designed to make aftermarket customization easier and faster, the Off-Road Performance Packages bring the power and performance of top products from Holley’s leading truck and off-road brands, including Flowmaster, ADS and Baer, into a single solution.
Simpson Motorcycle Introduces Journey and Xcursion Helmets for Adventure Riders
Holley Performance Brands (
NYSE: HLLY), a leader in automotive aftermarket performance solutions, has unveiled two groundbreaking additions in the Simpson Motorcycle lineup: the Journey Bandit and Xcursion Bandit adventure motorcycle helmets. Designed for the growing adventure rider market, these innovative helmets deliver unmatched protection and performance on and off-road.
Holley Performance Brands Announces Exclusive North American Licensing Agreement for Cataclean Products
Holley Performance Brands (“Holley”) (
NYSE: HLLY), a leader in automotive aftermarket performance solutions, today announced a perpetual exclusive license agreement with Cataclean Global Limited (“Cataclean”) for the North American market. The enhanced partnership allows Holley to develop, manufacture, market, distribute and sell Cataclean branded products in the U.S., Canada and Mexico. The transaction total purchase price is $23.8 million.
Holley Performance Brands' Enhanced Operational Performance and Recent Credit Upgrades Have Enabled an Amendment to the Revolving Credit Facility, Creating a Covenant-Lite Capital Structure
Holley Performance Brands (
NYSE: HLLY) a leader in automotive aftermarket performance solutions, today announced the successful amendment of its senior secured revolving credit facility, effective December 4, 2024. This amendment was driven by operational improvements and recent credit upgrades.
Holley Performance Brands to Showcase Safety and Racing Innovations at PRI 2024
Holley Performance Brands (
NYSE: HLLY), a leader in automotive aftermarket performance solutions, today announced its return to the Performance Racing Industry (PRI) 2024 tradeshow, where it will showcase cutting-edge products from its iconic safety and racing brands, including Stilo, Simpson, HANS, RaceQuip, Holley EFI and MSD.
Holley to Attend Upcoming Investor Conferences
Holley Performance Brands (
NYSE: HLLY), a leader in automotive aftermarket performance solutions, today announced that senior management will participate in the following investor conferences:
Holley Performance Brands Expands Footprint at SEMA to Showcase Global Aftermarket Leadership
Holley Performance Brands (
NYSE: HLLY) today announced the company is expanding its presence at the annual Specialty Equipment Market Association (SEMA) show with a larger showcase space that demonstrates its global leadership in the automotive performance aftermarket. With a portfolio spanning over 70 top brands, Holley’s SEMA booth will feature innovative and cutting-edge platform solutions designed for automotive enthusiasts across four key market verticals: Domestic Muscle, Modern Truck & Off-Road, Euro & Import, and Safety & Racing.
Holley Performance Brands to Release Third Quarter 2024 Results on November 8, 2024
Holley Performance Brands (
NYSE: HLLY), a leader in automotive aftermarket performance solutions, today announced the date for the release of its third quarter 2024 financial results.
Stilo Celebrates 25 Years of Safety and Racing Excellence
Stilo, part of the Holley Performance Brands portfolio (
NYSE: HLLY), recently marked its 25th anniversary with a special celebration at its newly expanded global headquarters in Bergamo, Italy. Themed “Forever, Ahead,” Stilo dealers from around the world attended the two-day event to celebrate the brand’s rich legacy and bright future of exceptional safety, quality and performance in racing.
Flowmaster Introduces Signature Series Premium Exhaust Line
Flowmaster, part of the Holley Performance Brands (
NYSE: HLLY) portfolio, today announced the launch of the Flowmaster Signature Series, the brand’s new premium exhaust line. Engineered for increased power and performance, the next-generation exhaust system provides a finely tuned sound, and features brushed stainless steel for a clean, high-end look that resists premature rusting.
APR and Dinan to Host Euro Enthusiasts at Opelika, Alabama Facility
APR and Dinan, two leading European aftermarket brands in the Holley Performance Brands (
NYSE: HLLY) portfolio, are set to host enthusiasts from across the country at their annual Haus Party event. Taking place this weekend at the APR and Dinan headquarters in Opelika, Alabama, the event features interactive exhibits, a VW, Audi and BMW-focused car show, and future-forward product innovations from the APR and Dinan brands.
Baer Brakes Unveils BIG Claw Performance Brake Kits and Claw Rotors for Modern Truck Applications
Baer Brakes, part of the Holley Performance Brands portfolio (
NYSE: HLLY), today announced the launch of Baer BIG Claw Performance Brake Kits and Baer Claw Rotors. Designed for modern truck enthusiasts, the products are engineered to improve a vehicle’s stopping power while also elevating the overall style, look and feel. Popular vehicle fitments for the new Baer products include the Ford F-150, Ford Bronco, Ram Trucks, Jeep JL/JT, Chevrolet Silverado 1500 and Chevrolet Suburban.
Holley Performance Brands Sets Attendance Record at LS Fest East
Holley Performance Brands (
NYSE: HLLY), a leader in automotive aftermarket performance solutions, today announced a successful wrap-up of its annual Holley LS Fest East in Bowling Green, Kentucky. Nearly 45,000 automotive enthusiasts attended the three-day festival at Beech Bend Raceway Park and 2,752 vehicles were part of the action, setting records for the flagship Holley event.
Simpson Announces Version 3.0 Devil Ray and Desert Devil Helmets
Simpson, a Holley Performance Brand (
NYSE: HLLY), today announced the release of the Devil Ray 3.0 and Desert Devil 3.0 racing and off-road helmets. The helmets set a new standard for the Simpson brand with a lightweight design, improved safety features, aggressive Simpson styling and unmatched performance.
Moody’s Ratings Upgrades Holley’s CFR to B2; Outlook Stable
Holley Performance Brands (
NYSE: HLLY) (Holley), a leader in automotive aftermarket performance solutions, today announced that Moody’s Ratings (Moody’s) upgraded Holley's corporate family rating (CFR) to B2 from B3, probability of default rating to B2-PD from B3-PD and senior secured ratings to B2 from B3, noting that the outlook remains stable and the speculative grade liquidity (SGL) rating is unchanged at SGL-2.
Holley Performance Brands to Release Second Quarter 2024 Results on August 7, 2024
Holley Performance Brands (
NYSE: HLLY), a leader in automotive aftermarket performance solutions, today announced the date for the release of its second quarter 2024 financial results.
